How Not to Bring Your Product to Market
Michael Stranahan, Carlos Neumann, and Paul Hildebrandt

Proceedings of Bridges 2011: Mathematics, Music, Art, Architecture, Culture
Pages 597–600
Short Papers

Abstract

A concise diatribe based on hypothetical personal experiences of the authors, concerning some of the many ways not to market a new product idea (such as a hypothetical mathematical and/or artistic modeling system, the similarity of which to the product known as Zometool is purely coincidental).

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